AMERICA’S
MOST RELEVANT RACING SERIES
The
SPEED World Challenge GT and Touring Car Championships are, without
question, the most competitive road racing championships currently
being contested in the U.S. As the only sports car series in North
America employing a standing start, the SPEED World Challenge
Championships produce the most exciting, no-holds-barred racing
anywhere.
A world-class showcase of performance-enhanced and race-prepared
cars, the SPEED World Challenge invites consumers to envy the
same sport-oriented production cars they can buy in a dealer’s
showroom. Consistently generating fields in excess of 50 cars,
the SPEED World Challenge Championships feature competition among
the World’s top manufacturers, including Audi, BMW, Porsche,
Corvette, Mazda, Acura, Honda, Aston Martin, Volkswagen and others.
The Series enjoys
a comprehensive television package which showcases each of the
GT and Touring Car races in stand alone one-hour programs airing
on SPEED, the first and only, 24-hour cable network devoted to
everyone who has a passion for speed.
The SPEED World
Challenge Championships are, for many, the most important road
racing series in North America and the only series effectively
reaching the coveted 18-34 demographic segment by targeting the
ever-growing sport compact and import performance marketplace.
The SPEED World
Challenge Championships have captured this desirable fan base
because we race what they drive. SPEED World Challenge can be
the key to helping you capture this performance minded market.
Boasting more than 20 hours of original coverage in addition to
frequent rebroadcasts, the SPEED World Challenge Championships
deliver one of the most comprehensive television packages in road
racing. SPEED, as the series title sponsor and broadcast partner,
presents the SPEED World Challenge Championships to one of the
most attractive and fastest growing audiences on cable television.
SPEED broadcasts of World Challenge races attracted nearly 70
million households in 2006. SPEED World Challenge is a vital element
in the networks’ success in reaching this young, affluent
and highly-targeted market.
Quite simply, SPEED
World Challenge is AMERICA’S MOST RELEVANT RACING.